Acquisition Officer - Business Banking

About the role:

Responsible for driving new account acquisition and business development within the business banking sector, ensuring compliance, and delivering exceptional customer service. This role significantly impacts the business by expanding the client base, enhancing revenue streams, and fostering long-term relationships with clients. The position involves complex problem-solving and requires effective communication with clients and internal teams.

Key Accountabilities:

  1. Sales and Cross-Sell:

    • Engage in proactive sales activities and cross-sell a range of banking products to achieve business targets.

    • Meet monthly and yearly goals for new liability accounts, deposits (CASA/FD), and available cross sell products.

    • Develop and implement sales strategies to reach potential clients.

    • Formulate and execute strategic sales plans.

    • Maintain up-to-date knowledge of banking products and services.

    • The performance to be measured by Achievement of sales targets & effectiveness of cross-selling strategies.

  2. New Account Acquisition:

    • Acquire new business accounts by identifying and targeting potential clients.

    • Develop and maintain a robust pipeline of business prospects.

    • Conduct market research to identify new business opportunities.

    • The performance to be measured by Number of new business accounts acquired & pipeline robustness.

  3. Client Relationship Management:

    • Build and maintain strong relationships with new and existing clients.

    • Deliver tailored banking solutions to meet clients' specific needs.

    • Regularly meet with clients to assess their financial needs and offer suitable products.

    • The performance to be measured by Client satisfaction rates & retention metrics.

  4. Compliance:

    • Ensure all activities comply with bank policies, procedures, and regulatory requirements.

    • Maintain accurate records and documentation.

    • Stay updated on regulatory changes and implement necessary adjustments.

    • The performance to be measured by Compliance audit results & documentation accuracy.

  5. Marketing & Campaigns:

    • Coordinate with Group Marketing to carry out campaigns at timely intervals.

    • Organize Sales setup at strategic locations.

Knowledge, Skills, and Experience:

  • Bachelor’s degree in finance, Business, or a related field.

  • Minimum 2 experience in business banking or sales.

  • Strong sales & business development skills.

  • In-depth knowledge of banking products, compliance requirements, communication & marketing skills.

  • Ability to work independently and in a team environment.

  • Comprehensive knowledge of banking products and regulatory compliance.

  • Proficiency in CRM systems and sales tracking software.

  • Ability to work both autonomously and collaboratively within a team.

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